Australia and New Zealand challenge
With recent dramatic growth in all ecommerce markets, Asos undertook a significant review of logistics to maximise their delivery capabilities in order to maintain and grow market share against accelerated competition.
Having experienced transit time issues with their previous providers for a number of key cross border markets including Australia & New Zealand, Asos sought a logistics partner capable of offering a high-quality service and consistent level of delivery performance even during their peak trading periods.
Asos approached APG eCommerce Solutions (formerly Aramex Global Solutions) in 2013 to absorb 100% of their Australian distribution. The APG solution involves the daily collection of orders from Asos’ UK-based distribution centre, transporting to London Heathrow hub and flying the goods directly to five major distribution gateways in Australia.